Anna Håvold

UT AD

Two of the three biggest reasons why we throw away our clothes is fit and style problems. UT AD is an on-demand “brand” that offers personalization through design and fit. The customer can choose different design elements like arms, length and pockets. They can also choose color and fabric. The clothes will be customized to the customers body measurements. In this assignment I have made an example on how this will be possible to produce at a micro factory by using Accumark, a digital pattern making program. This way of producing clothes will be more sustainable, and will give the clothes a longer lifespan.

Anna Håvold